ecta agrees with the Commission when it states that: “digital technologies play an increasingly prominent role in social, economic, and political life worldwide, Europe’s digitalisation is essential for its prosperity, as long as it is human-centric and respects our common EU values and the rights, dignity and integrity of the individual." ecta strongly believes that a diversified electronic communications sector allowing a variety of market participants (large and small) to offer a diversity of services and products is a prerequisite to unleash the innovation potential resulting from the digitization of the EU economy. This is all the more necessary to meet the needs of businesses and public administrations. Indeed, history has proven that the fear for cannibalisation of existing business models seriously impedes well vested companies from innovating. The current technology companies were all founded comparatively recently by an entrepreneur, and none is the result of a well-established company. Several major alternative operators represented by ecta were also founded by individual entrepreneurs, seizing the opportunities created by the opening of the EU telecommunications market to competition.