Conference Sponsor
PLAY (P4) is an independent, privately owned mobile operator operating a GSM and UMTS network in Poland. PLAY is the fastest growing mobile network operator in EU. Having commenced services in March 2007 as the 4th operator, PLAY has now more than 13% market share or over 6.5 mill customers, and is the leader of the Polish mobile broadband market.
PLAY is distinguished by a competitive, better value for money offer in all market segments, including prepaid, postpaid and mobile data. The offer is targeted at individual customers and businesses with standard requirements. PLAY’s services are available through a nationwide sales distribution network of above 990 own and dealer stores and 45 000 prepaid outlets.
PLAY boasts its own GSM network and Poland’s largest UMTS network, which provide 88% population coverage and are supported by national roaming agreements that contribute to unmatched countrywide coverage.
