E&Y Lunch Briefing
Ernst & Young offices, London
Ernst & Young, in association with ECTA held a lunch briefing in London.
EY had produced a Thought Leadership study on the UK Multiplay market. Their primary research consists of a consumer survey (5,500 Consumers) which asks questions around current monthly spend, reasons for taking up bundles, future household demand, brand choice and switching behaviour among others. This lunch briefing was to present this to a private invitee list.